The Perfumes and Cosmetics Department was established in 1959. Since then and after acquiring the distribution rights of many leading international brands, CPO has become the leading cosmetics distributor on the island.
For the last twenty years the Department has been managed by Monica Papaellina. Several Brand Managers are employed to manage all the brands with their team of trainers, field force, makeup artists and account executives. The Brand Managers with the help of their team ensure that all CPO brands are represented in the market based on each brand’s guidelines. A sales force of 150 beauty advisors is based in all major retail outlets in order to ensure high level of service to the consumer and to maximise sales. CPO operates directly several retail beauty shops by itself, especially in Malls.
CPO is also a strong player in the professional cosmetics arena, representing many international brands. These products are distributed exclusively to beauty salons and health spas. They are run by a brand manager, a trainer and a team of aestheticians.